CONTENT MARKETING

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What is Content Marketing?

Content marketing is a marketing strategy focused on creating, publishing and distributing quality, relevant, and unique content to attract and retain the desired target audience — and to drive customer action.

Content marketing is a vital cornerstone of Internet marketing. It supports other marketing tactics such as social media and SEO. The creation of valuable content drives the audience to you. It also provides value to the reader, viewers, and user. Content can be a vast amount of types such as:

Website copy is content, brochures, PDFs, white papers, case studies, blogging, Infographics, video marketing, and so on. Anything said, in any format is considered content. Therefore, it is part of content marketing.

The objective is to produce extremely valuable content consistently. Then, publish and distribute it optimized properly across all key channels and platforms.

Content Marketing Services We Provide

Research & Strategy

We research and strategize with clients at first. Industry objectives and their content marketing strategy are defined. A strategy is created, deployed, and professionally managed.

Blog Writing

Professional blogging writers manage turn-key client blogs. Custom quality blog articles are created with image and links. Blog articles are optimized and published daily for best results.

Branded Graphics

Branded visuals are in high-demand due to social media use. Part of content marketing is the creation of branded graphics, product/service photos, and company details.

Video Marketing

Videos are the fastest growing marketing method. They are extremely effective, support other marketing tactics, and versatile. Video marketing is a key part of content marketing.

Infographics

Informational graphics are very popular content marketing method. They illustrate, explain, show how, and more. Content are Infographics who are created custom for clients.

Text Copy

Text can be created as part of content for a variety of purposes. Text copy is created as content for websites, sales PDFs, brochures, videos, case studies, white papers, and others.

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Content Marketing Benefits

Expanded brand awareness through content marketing campaigns.
Higher expertise, authority, and trust factor through content publication.
Original content improves conversion rates with audience.
Increase organic quality search traffic with content.
Support other marketing methods such as Social Media and SEO.
Develop additional lead generation opportunities with content marketing.
Enhance visitor experience and improve user time attendance.

Case Studies

Content marketing is a critical aspect of marketing online. Internet marketing is not really possible if a company does not say anything about themselves. Content is critical since it is the creation of all communication. It is created in all available forms, published, shared, and distributed online. This content can inform, educate, explain, introduce, incentivize, and so much more. Communication these days is created for an audience in various ways and for multiple purposes. Content is created in multiple forms and frequently nowadays.

Companies must have an active blog as part of their website. Plenty of quality driven website pages with lots of unique, relevant, and valuable content. This content should consist of text, images, photos, videos, and more. Videos must be frequently published on YouTube and other video platforms, social media entries must have images, photos, and videos as well. Infographics can be distributed across image platforms such as Instagram. Content marketing services not just create, but optimized, and distribute online for best results. Speak with an expert about your content requirements and business.

89% of content marketers used blog posts in their content creation strategy in 2020. (Content Marketing Institute, 2020)

78% of companies have a team of one-to-three content specialists. (SEMrush, 2019)

77% of companies say they have a content marketing strategy. (SEMrush, 2019)

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Ready to speak with a business consulting expert?

Give us a call at:

971-245-2119

No Long Term Contracts
Prepay Hours as Needed
Flexible Consulting Plans